Monday, May 16, 2011

How good is your coffee?

Every time you visit a business, be it to buy a product, sell your services or apply for a job, it is always a good idea to try to read between the lines and feel what the people you meet aren't telling you.

Take a look at the employees: Young? Old? Cheerful? Tired? Looking at the carpet?

What does the place looks like: Old dusty furniture? Ugly expensive stuff? Bland and corporate? Messy or structured in an obsessive-compulsive way?

I could go on and on, but there's one easy and fail-safe way to judge a business: its coffee.

Trying a company's coffee is akin to visiting a restaurant restroom to get an idea of its kitchen salubrity.

If the coffee is bad, it can only mean 3 things: 

1. They hire dumb people. I mean, how hard is it to make relatively good coffee?


2. They tolerate mediocrity and don't care about drinking bad coffee all day. It's just the way it is.


3. They are cheap bastards saving nickels and dimes on the coffee they serve their employees and clients.

In any case, it's off to a bad start.


For all of you coffee lovers, go and raise the bar.

If you're a small group and want to simplify your life, try small automated machines like the Nespresso or Jura.

If you're purists, get a real espresso machine, a water filter and some great coffee in beans.

Here in Montreal, the best place to get great coffee and espresso machines is Terra Café. Carlo Granito, the owner, is not only a real coffee aficionado, but his passion is contagious and he gives really good service.


Sabernacle said...

Or all the listed reasons.
Try (mile-end) out of rush hours. A must too.

Jean-Michel Ghoussoub said...

@Sabernacle: Thanks, I will check it out.

nathalie said...

regarder la réaction d'un client quand on lui offre un choix de thés est aussi révélateur. j'ignore ce que ça dit de moi qui leur offre du thé par contre ;-)

Anonymous said...

You need to take part in a contest for one of the finest
blogs on the internet. I will highly recommend this website!

Feel free to visit my homepage - Coffee Pure Cleanse Reviews

Anonymous said...

I have been surfing online more than 2 hours today, yet I never found any
interesting article like yours. It's pretty worth enough for me. Personally, if all site owners and bloggers made good content as you did, the web will be a lot more useful than ever before.

Feel free to surf to my blog: nuva genic and solpria

Anonymous said...

Excellent site. A lot of helpful information here.
I am sending it to some friends ans additionally sharing in delicious.
And of course, thanks to your sweat!

Here is my page: Order Equinox

Anonymous said...

I know this site provides quality dependent articles or reviews and other stuff,
is there any other website which offers such stuff in

Also visit my web page: Acai Diet

Anonymous said...

I absolutely love your blog.. Great colors & theme.
Did you develop this web site yourself? Please reply back as I'm wanting to create my own personal website and want to know where you got this from or just what the theme is named. Appreciate it!

my web-site :: Max Robust Xtreme And Orviax

Anonymous said...

I do not even know how I ended up here, but I thought this post was great.

I do not know who you are but definitely you are going to a famous blogger if you are not already ;
) Cheers!

my page Enduros Male Enhancement

Anonymous said...

Keep on working, great job!

Feel free to surf to my weblog ... male enhancement review

Anonymous said...

Heya i'm for the first time here. I came across this board and I find It really useful & it helped me out a lot. I hope to give something back and help others like you aided me.

Here is my website ... be your own boss ()